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JD.com sells more Chinese products overseas

By Chen Meiling | chinadaily.com.cn | Updated: 2017-06-14 14:27
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Website's birthday discounts coming up on June 18.

For Sergey Olanoff, a young Russian man who lives in St. Petersburg, glancing through the JD.com, a major online Chinese shopping platform, to check out the sales has become an everyday routine.

"There are many Chinese goods on JD, including mobile phones and intelligent watches. They are high quality and are not too expensive," Olanoff said.

Mobile phones, computers, electronic accessories and household articles were among the most popular Chinese goods in foreign countries, according to JD's 2017 cross-border e-commerce along the Belt and Road report released in May.

"Since the company expanded its business worldwide, many Russian suppliers have begun to seek cooperation with us," said Hanna Antsyferava, manager of the overseas business department of JD from Belarus.

Antsyferava joined the company in 2015 when the Russian version of JD.com launched. She said they talked with many local logistics companies and payment enterprises about further business cooperation.

"Customers from different countries may have a different understanding of e-commerce, but they all have the same great interest in it," she said. "Through the online platform, they can buy high-quality and low-price products, which is a significant advantage over traditional channels."

Chinese tea, auto parts, mobile phones and electronic products were sold to countries such as Russia, Ukraine, Belarus and Poland through the e-commerce platform.

Cotton from Egypt, jade from Myanmar, crystal wine glass sets from the Czech Republic and rose essence oil from Bulgaria in turn were imported to the Chinese market through these channels, she said.

Antsyferava has been busy in the run up to JD's birthday on June 18, when massive discounts will be offered for a whole month, she said.

"The day won fame even in overseas markets," she said. "We began to prepare for the event earlier this year. You see, I just finished a day full of conferences."

Antsyferava came to China at the age of 19 to study international trade and the Chinese language. After graduation, she chose to stay while her classmates went back to their home countries.

"There are many ways in which China has gone further than European countries. The promotion of entrepreneurship, for example, has generated many new commercial models that could spread to foreign countries."

According to the JD report, Chinese products have been sold to more than 54 countries involved in the Belt and Road initiative through the e-commerce platform and about 50 of those countries have brought their products to China.

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