Home>News Center>World
         
 

Bordeaux growers think unthinkable
(Agencies)
Updated: 2004-04-12 08:18

Wine producers in Bordeaux are starting to think the unthinkable as they try to halt a plunge in sales of one of the world's most prestigious tipples.

Growers and sellers are considering tearing up some vineyards, changing their ways to adapt to markets and consumer tastes and -- painful as it is to admit for the aristocrats of the world wine trade -- improving the quality of their product.

Sales of French fine wines continue to drop -- even among the French. [AP/File]
The measures were put forward at a closed-door meeting over the last few days of 300 professionals gathered in this southwest French city, whose name is synonymous with fine wine.

Sales of Bordeaux are down to about 5.7 million hectolitres (125 million Imp gallons) last year from 6.4 million in 1998 and the Interprofessional Council for Bordeaux Wines (CIVB) trade body expects a further drop this year. Some five to 10 percent of the region's 9,000 producers are facing serious difficulties.

The French, who buy 60 percent of Bordeaux's wine, are drinking less for health reasons. Sales abroad are suffering from the euro's strength against the dollar and competition from foreign wines of better quality more adapted to consumer tastes.

At the latest meeting, getting rid of some Bordeaux vineyards was not promoted -- but neither was it ruled out.

"There was unanimity that uprooting of vineyards is not a goal as such but one of several elements to improve the quality," said Roland Feredj of the CIVB.

The taboo subject of the poor quality of many Bordeaux wines sold in large volume distribution and for export was also addressed at the meeting.

Labels featuring non-existent chateaux should be eliminated and it should be compulsory to bottle wines in the region of production, participants said.

To relaunch Bordeaux wines, the CIVB wants to create an "economic observatory" to monitor market trends.

The professionals also aim to set up a body to maintain stock levels of quality wines to cope with unexpected events such as bad weather.

Promotional activities would include developing "wine tourism," considered to have lagged in the Bordeaux region.

 
  Today's Top News     Top World News
 

Seven Chinese citizens kidnapped in Fallujah

 

   
 

300,000 people protest Taiwan election

 

   
 

PLA brass decides on high-tech innovations

 

   
 

Prosecutors team up to snag corruption

 

   
 

Personal cheques to flourish in China

 

   
 

Newsweek poll: Kerry leads Bush by 7 points

 

   
  9 hostages freed in Iraq, Japanese still held
   
  Israeli sources say Sharon's plans to get US nod
   
  Fragile cease-fire holds in Fallujah
   
  Iraqis start hostage-taking as new policy for resistance
   
  Newsweek poll: Kerry leads Bush by 7 points
   
  Bordeaux growers think unthinkable
   
 
  Go to Another Section  
 
 
  Story Tools  
   
  News Talk  
  3 Japanese taken hostage in Iraq  
Advertisement
         
主站蜘蛛池模板: 十分钟免费视频高清完整版www| 国语对白在线视频| 久久婷婷久久一区二区三区| 爱情岛亚洲论坛福利站| 四虎成人精品免费影院| 黑人粗大猛烈进出高潮视频 | 免费绿巨人草莓秋葵黄瓜丝瓜芭乐| 青春草在线视频观看| 国产欧美色一区二区三区| 91chinese在线| 欧美一级在线免费观看| 亚洲高清资源在线观看| 精品日韩欧美国产一区二区| 国产专区中文字幕| 麻豆视频免费观看| 国产福利兔女郎在线观看| 777米奇色狠狠888俺也去乱| 大学生男男澡堂69gaysex| 一级毛片免费视频网站| 抱着cao才爽| 久久亚洲精品国产亚洲老地址| 欧美aaaaaaaaa| 亚洲喷奶水中文字幕电影| 欧美特黄一片aa大片免费看| 亚洲网红精品大秀在线观看| 男生和女生打扑克差差差app| 午夜亚洲av永久无码精品| 美女和男生一起差差差| 国产av人人夜夜澡人人爽| 蝌蚪网站免费观看| 国产免费一区二区三区在线观看| 黄色a级片免费看| 国产成人精品一区二三区在线观看| 欧美色图第三页| 国产欧美色一区二区三区| 四虎影视成人永久在线播放| 靠逼软件app| 国产免费一区二区三区VR| 高清无码一区二区在线观看吞精| 国产微拍精品一区| 黄色毛片免费在线观看|