Home>News Center>Sports
         
 

Yao Ming signs TAG Heuer as brand ambassador
(Xinhua)
Updated: 2004-12-14 09:35

Chinese NBA star Yao Ming, centre of Houston Rockets in his third season, has signed an ambassador agreement with the TAG Heuer, announced the Swiss sports watch and chronograph brand Monday in Houston.

"I am genuinely honored to be a part of the TAG Heuer team," Yao Ming told a brief news conference in the Hostonian Hotel Club and Spa.

Yao Ming signs TAG Heuer as brand ambassador
Houston Rockets' Yao Ming of China sits on the court showing his displeasure after being called for a foul on the Dallas Maverick' Dirk Nowitzki in the first quarter, Satiurday, Dec. 11, 2004. [AP]
"All my life I have admired the great explorers and pioneers. These are characteristics I see in TAG Heuer. I look forward to working closely with the brand on projects in China and around the world," Yao added.

Yao joined the TAG Heuer Ambassadors that included golfing legend Tiger Woods, rising tennis star Maria Sharapova, Formula One driver Kimi Raikkonen, as well as world freediving champion Tanya Streeter.

"We are delighted Yao has joined the TAG Heuer team," said Jean-Christophe Babin, TAG Heuer's President and Chief Executive Officer, at a signing ceremony last Friday, the video of which was shown to the news conference.

"Yao is a two-time NBA All-Star and is already described as one of the best centers to ever play the game," Babin added.

"Off the court, Yao showed he's not just an agile, multifaceted basketball player and sporting phenomenon, he's also a commercial and social phenomenon of truly global proportions.

"He travelled back to China to play for the Chinese National Team and host a multinational telethon to raise funds to battle SARS. He is helping change the world's view of modern China," Babin said.

The contract between TAG Heuer and Yao will begin January 1, 2005, and Yao will soon be showcased extensively in the famous TAG Heuer advertising campaign.

No details about the agreement were released to the media.

"It's a long-term contract," said Catherine Hou, brand manager from Shanghai Representative Office of TAG Heuer, the benchmark in prestigious Swiss sports watches and chronographs since 1860 and ranked as the fourth luxury brand in the world watch market.

"Yao Ming will be directly involved in the development of new TAG Heuer products, and TAG Heuer's strategic partnership with Yao also emphasizes its global brand commitment to China where TAG Heuer is already operating more than 50 points of sales including a boutique in Beijing, and is geared up for a strong expansion plan," said Hou.



Pacific Life Open at Indian Wells
Commonwealth Games Swimming
Selected Reuters Sports Pictures on March 13
 
  Today's Top News     Top Sports News
 

Australia, US, Japan praise China for Asia engagement

 

   
 

Banker: China doing its best on flexible yuan

 

   
 

Hopes high for oil pipeline deal

 

   
 

Possibilities of bird flu outbreaks reduced

 

   
 

Milosevic buried after emotional farewell

 

   
 

China considers trade contracts in India

 

   
  Manchester United gains on Chelsea
   
  UEFA Cup loses top-name clubs
   
  Cuba celebrates win over Puerto Rico, advances in Classic
   
  Els moves into Bay Hill contention with 67
   
  World Cup to boost Japanese economy by $4 billion
   
  Alonso confident; Fisichella apologizes
   
 
  Go to Another Section  
 
 
  Story Tools  
   
Manufacturers, Exporters, Wholesalers - Global trade starts here.
Advertisement
         
主站蜘蛛池模板: 国产第一福利影院| 无遮挡a级毛片免费看| 交换交换乱杂烩系列yy| 美日韩一区二区三区| 国产成人高清亚洲一区91| 亚洲免费福利视频| 男人进去女人爽免费视频国产| 国产AV无码专区亚洲AV琪琪| 国产精品亚洲综合五月天| 国产精品露脸国语对白河北| freesexvideo性欧美医生护士| 成人在线色视频| 久久久久无码专区亚洲AV| 极品丝袜乱系列全集阅读| 亚洲日本久久一区二区va| 狠狠综合久久av一区二区| 内射老妇BBWX0C0CK| 老色鬼久久亚洲av综合| 国产免费av片在线观看| 成人禁在线观看| 国产精品9999久久久久仙踪林| 91人人区免费区人人| 大桥久未无码吹潮在线观看| 一二三四在线观看免费高清视频| 无毒不卡在线观看| 久久久久久亚洲精品无码| 日韩欧美aⅴ综合网站发布| 亚洲av无码之日韩精品| 欧美另videosbestsex死尸| 又黄又骚的网站| 被男按摩师添的好爽在线直播 | 亚洲人成影院午夜网站| 欧美视频在线免费| 亚洲精品无码久久久久AV麻豆| 男女啪啪高清无遮挡免费| 免费看美女被靠到爽的视频| 精品国精品自拍自在线| 国产精品三级av及在线观看| 69精品久久久久| 国产香港特级一级毛片| 97久久香蕉国产线看观看|