New tourism vistas with visa-free policy

Updated: 2014-05-22 11:27

(China Daily)

  Comments() Print Mail Large Medium  Small 分享按鈕 0

Foreigners who want to know more about Chengdu's 72-hour visa-free policy can search famous social network such as Twitter, Facebook and Instagram for pictures and text.

The use of social networking sites is part of the online marketing plan by Chengdu Culture & Tourism Development Group to publicize the policy worldwide, especially in the United States and the Europe.

The visa policy, which took effect last September, allows citizens from 51 countries in Asia, Europe, the Americas and Oceania to spend three days in Chengdu if they have valid visas and onward flight tickets.

The capital of Sichuan province is the first city in the western region of China to offer foreign tourists a three-day visa and the fourth nationwide to adopt the policy following Shanghai, Beijing and Guangzhou.

In addition to advertising on internationally influential Web portals, the company also set up a Chengdu page with the theme "72 Challenge - Come to Chengdu" on Tripadvisor, the world's largest website providing tourism reviews and advice.

As well "we also shot three interesting and creative documentaries to build the brand and uploaded them on YouTube", said Wang Xin, deputy director of Chengdu Bureau of Expositions.

The first video covering basic information and tips about the policy alone has had more than 100,000 hits from European and US users.

New tourism vistas with visa-free policy

The second video called "Challenge Chengdu" shows expats invited to iconic local attractions such as giant pandas, mahjong, spicy hotpot and the skills of changing faces in Sichuan opera.

The third video called "Amazing Chengdu" provides several travel plans and advice for tourists enjoying the 72-hour policy.

The company also invited some tourism industry opinion leaders from YouTube to experience the policy and have a three-day travel in the city. Their videos, pictures and articles can be found in Twitter, Facebook and Instagram.

To deal with the potential increase in the number of foreign tourists, the company made efforts to add more facilities and enhance English-language training for service people.

Also, the policy will bring more opportunities to the exhibition industry in the southwestern metropolis, said a local official.

"It will be important for Chengdu to introduce more globally famous and professional exhibitions in the future," said Wang Xin, deputy director of Chengdu Bureau of Expositions.

"It will also help the historical city enhance the level of internationalization, benefit foreigners who frequently participate in multinational business activities and of course facilitate trips of overseas exhibitors," he said.

Wang told China Daily that Herbert Marner, chief financial officer of Germany's Koelnmesse Co, enjoyed the 72-hour policy last month.

Chengdu hosted an international hardware show in April that was jointly organized by Koelnmesse and China National Hardware Association.

New tourism vistas with visa-free policy

"Marner planned to go to Singapore for a conference, but he also wanted to have a look at the opening ceremony of the show," Wang said. "Marner did not have a visa for China at that time, so he would not have been able to show up without the policy."

Marner stayed for a day in Chengdu and then followed his original plan to Singapore.

"We will consider the visa-free policy an important highlight to attract overseas investments and search for partners," Wang said.

This year, the bureau plans to establish cooperative relationships with the UK's Montgomery Co, China (Shanghai) International Exhibitions and UBM Asia.

In 2013, Chengdu held 503 major events including 105 international conventions and 53 international exhibitions.

Together they generated direct income of some 6 billion yuan ($964 million), up 20 percent over the 2012.

Statistics from the bureau show that at least 450 large events will be staged in the city this year and will generate 6.5 billion yuan in direct income and indirect revenue of 54 billion yuan.

haonan@chinadaily.com.cn

New tourism vistas with visa-free policy

Hot Topics

Wei Guirong drives his granddaughters from kindergarten on his home-made three-wheeled vehicle in Luorong county, Liuzhou city of Guangxi Zhuang autonomous region, on May 19.

主站蜘蛛池模板: 亚洲第一福利网| 波多野结衣mxgs-968| 激情六月在线视频观看| 晓青老师的丝袜| 寂寞山村恋瘦子的床全在线阅读| 国产精品国产免费无码专区不卡 | 欧美肥妇毛多水多bbxx水蜜桃| 日韩在线看片免费人成视频播放| 女大学生沙龙室3| 国产性生大片免费观看性| 什么网站可以看毛片| 久久亚洲精品无码gv| 91精品视品在线播放| 美女流白浆网站| 最近免费中文字幕大全高清大全1| 嫩草影院在线免费观看| 国产女人乱人伦精品一区二区| 偷自视频区视频真实在线| 久久伊人色综合| 尤物视频www| 玉蒲团2之玉女心经| 日本不卡视频免费| 日本视频免费观看| 国产麻豆剧传媒精品国产AV| 又粗又长又爽又大硬又黄| 久久精品国产亚洲欧美| 91亚洲精品视频| 精品中文字幕久久久久久| 日本韩国视频在线观看| 无人高清视频免费观看在线动漫| 国产精品亲子乱子伦xxxx裸| 再深点灬舒服灬太大了69| 久久久这里有精品| 欧美日韩一区二区不卡三区| 深夜福利影院在线观看| 性xxxx视频播放免费| 国产黄大片在线观看视频| 军人野外吮她的花蒂无码视频 | 天堂√最新版中文在线| 台湾佬中文娱乐在线| 久久天天躁狠狠躁夜夜2020一|