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Top brands protected in Beijing
(Agencies)
Updated: 2005-03-25 08:44 Beijing has banned the sale
of a further 25 luxury brand-name products outside of department stores in an
attempt to strengthen copyright protection.
If any products from a list of 48 luxury bands were found at outlets such as
market stalls, the people selling them would be treated as trademark violators,
the Beijing Administration for Industry and Commerce said.
Stall operators have also been warned by the managers of eight of the city's
markets.
A joint statement was released Wednesday saying retailers would receive a
warning for the first offense and would lose their stalls if luxury brands were
found a second time.
Last July the watchdog released a list of 23 brand names barred from sale in
markets, including Louis Vuitton, Burberry, Chanel and Prada.
The director of the administration's trademark supervision office, Zhang
Guohong, said his office had received calls from brands wanting to be included
in the list.
"We chose brands that have been seriously violated," he said.
The list now covers 17 companies based in eight countries, but it is unlikely
to be expanded as all main brand names have already been included.
Dunhill regional manager Zhang Yao said expanding the list was a positive
move, but there were still serious copyright problems on the mainland.
It was not uncommon for products to have logos and names similar to
international brands.
A similar list was announced in October 2004 covering markets and stalls in
Shanghai.
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